christinaeastman.work@gmail.com

YEVU: Brand Refresh


2022

︎ Branding
︎ Digital Design
︎ Motion Design
︎ Art Direction


While fashion is the third largest pollutant industry worldwide, producing up to 10% of total global carbon emissions, YEVU is a pioneer in the ethical, slow fashion world. 






CELEBRATING A DECADE OF YEVU FASHION

This project’s aim was to give YEVU a visual refresh of their assets to promote the launch of HERO – a flagship-collection honouring the liveliness of Ghana and its African wax prints.









Credits

Production Company: Entropico

Art Direction & Design: Christina Eastman
Producer: Andrew Macalpine